CLIENT: John Knox Village, Kansas City, MO

PROJECT: ‘Everyone Knows Someone’ Campaign

 

APPROACH: We turned John Knox Village’s age into a marketing advantage by simply telling the truth. Real residents in portraits shot by renowned photographer Nick Vedros didn’t hurt, either.

 

Creative Direction: Kris Grazier

Copywriting: Skip Quimby

Art Direction: Barbara Gerber

Photography: Nick Vedros